Eyeplan, and the individuals behind Eyeplan, have been working with independent opticians, fighting back ever increasing competitive pressures, since the early 90’s.
Many will recall the VAT battles fought with Customs & Excise in the 90’s (and the £1.2 billion repayment to the optical industry!). Directors Simon Mills and Fraser Robertson, that fought those battles, created Eyeplan based on that experience and after recognising the need of their own Eye-Tech group of opticians to increase regular revenue and improve value for patients, whilst at the same time reducing the dreaded, and easily critcised, ‘cross subsidy’.
Proven in the Eye-Tech practices, Eyeplan was first offered to colleagues in the independent sector in 1998, and the network of Eyeplan Associates has grown steadily ever since.
At Eyeplan’s core are the fundamental beliefs that independent opticians should be rewarded for the clinical excellence and care that they offer, and that patients should be offered true and clearly identifiable value.
These beliefs manifest themselves in the benefits offered by Eyeplan. For patients; Eyeplan offers quality care including eye examinations, value for money eyewear and accidental damage cover for their glasses. There are Eyeplan schemes developed for all types of patient including the over 60’s and kids. For the optician the benefits are significant, in exchange for an Eyeplan discount on eyewear and lenses the optician benefits from; a monthly payment from their Eyeplan clients, an increased dispense rate, increased dispense values and much, much greater loyalty from patients.
In 2008 we outgrew our offices and invested significantly in the expansion and refurbishment of our building. We are also investing heavily in new software systems developed specifically for the optics market.
Eyeplan is very proud to be generating millions of pounds per year in fee income for independent opticians with tens of thousands of individual members across the UK enjoying the benefits of care from an independent optical practice.